Performance Marketing · Bangalore

Paid ads where creative and media actually talk

Meta, Google, YouTube and Instagram performance marketing — run by the same team that makes the creative.

( The gap we see )

Where most performance marketing work falls short.

01

Media agencies without creative

Media buyers burn through ads they didn’t make. CAC creeps up.

02

Creative agencies without media

Beautiful films with no plan for how they’ll be spent.

03

One-and-done campaigns

Performance rewards volume, iteration and testing — not single hero ads.

( What we deliver )

Performance Marketing, end-to-end.

Every deliverable below comes from the same in-house team — direction, DOP, edit, colour, sound, motion, design and performance.

Meta Ads (Facebook + Instagram)

Full-funnel Meta campaigns, retargeting, catalog ads and Reels-native creative.

Google & YouTube Ads

Search, YouTube pre-roll, Performance Max and Demand Gen campaigns.

Creative Pipelines

High-volume ad creative — UGC, hooks, static, motion — engineered for CPA.

Landing Pages & Funnels

High-conversion landing pages built to match the creative.

Analytics & Reporting

Transparent weekly reporting on spend, CPA, ROAS and creative performance.

Creator & UGC Ads

Scripted, directed and sourced UGC at volume.

( Why Dark Bird )

Lower CAC, higher ROAS, and ads your brand is still proud of.

  • Creative and media under one roof — fewer handoffs, faster iteration

  • Performance-aware editors who cut for hooks, retention and CPA

  • Scripted UGC pipelines that outperform stock creator content

  • Run performance for D2C, edtech, real estate and healthcare brands

( FAQ )

Questions, answered.

What’s the minimum monthly ad spend you work with?+

We typically work with brands spending ₹3L+ per month on media, where the combination of creative and performance shows real leverage.

Do you guarantee ROAS?+

No serious performance team can. What we guarantee is transparent reporting, creative velocity and a shared weekly scorecard that tells the truth.

Do you handle just creative, just media, or both?+

Ideally both, because that’s where we create the most leverage. But we also partner with in-house media teams as the creative engine.

How often do you refresh creative?+

Weekly to bi-weekly. Creative fatigue is the silent killer of performance campaigns.

( Start a Project )

Let's make Performance Marketing

Tell us where you are and where you want to go. We'll map the right craft and scope for performance marketing.